The Growth of Digital Marketing in Albany, NY So, you run a small business and want to stay ahead of the curve with digital marketing in Albany, NY. Smart move. As any savvy marketer knows, digital marketing trends come and go faster than the latest viral TikTok dance. If you want your business to thrive,… Continue reading Upcoming Trends and Opportunities in Digital Marketing: What’s on the Horizon for Albany, NY Businesses
Category: Branding
10 Tips To Protect Your Brand From Copyright Fraud
Copyright fraud can take many forms, but the most common type is misrepresenting the copyright ownership of a work. This can include falsely claiming to be the copyright owner or lying about the copyright status of a job. Copyright fraud can be used for financial gain, personal gain, or damage to the reputation of another… Continue reading 10 Tips To Protect Your Brand From Copyright Fraud
3 Reasons Why Brand Recognition Is Important
Brand recognition is important for any company that wants to thrive in the market. If you want to be successful, you must understand what brand recognition means and achieve it. This article will discuss three reasons why branding is so important and how companies can use these tips to help them increase their awareness in… Continue reading 3 Reasons Why Brand Recognition Is Important
Bennet Schwartz Shares 10 Easy Steps to Building Your Brand
The first step to building your brand is deciding what it means to you. This seems like a simple concept, but many business owners are unclear about their branding strategy and they end up wasting time and money on strategies that don’t work for them. The next thing to do is decide who your ideal… Continue reading Bennet Schwartz Shares 10 Easy Steps to Building Your Brand
5 Top Things to Look For In a Creative Director
Creative directors are an important role that some businesses will overlook. A solid creative director can help your business grow and reach out to more of your customers. Since this position matters and will help your business, you need to find a good person for the role. Here are five of the top qualities you… Continue reading 5 Top Things to Look For In a Creative Director
6 Ways to Keep Your Brand Intact While Moving Internationally
Expanding your business internationally will lead to many opportunities, but other aspects of it will seem intimidating. For example, how do you expand your excellent brand and keep it intact while reaching out to new audiences? We have six pieces of advice to help you with your international expansion while maintaining your brand. Research Different… Continue reading 6 Ways to Keep Your Brand Intact While Moving Internationally